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Nike's not just doing it

Marketplace

In Nike’s earnings report this week, the brand said it may begin shrinking its operations and laying off workers. It’s been losing market share for a…

0:00 25:54

Episode Summary

In Nike’s earnings report this week, the brand said it may begin shrinking its operations and laying off workers. It’s been losing market share for a while now. We look at what went wrong in the last decade. Also in this episode: the government-funded EV discounts that still remain, the business of affiliate links, and…

Published October 2, 2026 · 25:54